Paid Media Strategist
Are you data-driven? Do you love discovering untapped sources for traditional & digital advertising? Then Woodruff might be looking for someone just like you to become our next paid media strategist. As an employee-owner, you’ll be a part of creating a culture that delivers extraordinary results and measurements for our clients. Candidates should be thorough and decisive, analytical, open-minded, forward-thinking, communicative, and team-oriented with strong leadership capabilities.
This role will be a key resource throughout Woodruff while working closely with our strategy, digital, social and other teams. The ideal candidate will have agency experience on both the traditional direct-placement media planning and buying side as well as digital media planning and buying via demand-side platforms. The paid media team will be responsible for planning, creating, managing, and optimizing various pay-per-click, CPM and demand-side platforms. By utilizing dashboards, analyzing patterns, usage and trends, and problem-solving, this person will collaborate with internal stakeholders to provide learnings and make real-time adjustments.
This person could be located in Kansas City, MO; Columbia, MO office; or remote.