Creating a campaign for those who believe

Central Bank looked to inspire Cardinals fans to open a new Cardinals Checking account. Our task was to create a campaign that would appeal to diehard Cardinals fans and casual baseball fans alike. We created “We Believe,” a concept that combines the sounds, images and “inside baseball” of America’s pastime to tug on the emotions of anyone who has ever enjoyed the crack of a bat.

St. Louis Cardinals Iconic Images
Central Bank Cardinals Checking Card
Central Bank Cardinals Checking Fan Memorabilia
Cardinals Poster, TV Spot and Champions
Mac Book with Central Bank Cardinals Checking Ads