Brand Experience / Insights & Strategy


In an industry that’s as hated by customers as it is crowded by providers, you have to stand out. That’s precisely what this campaign achieved for Socket, an internet provider that set out to break the norms. This imaginative campaign helped them be seen as truly unique in the industry while garnering plenty of attention and recognition.

A digital image of a billboard advertisement depicting the zebra morphed with the black wings and beak of a toucan bird.
A public bus with a large advertisement depicting the frog morphed together with a shark fin.
Various print advertisements depicting the zebra morphed together with the black wings and beak of a toucan bird.